How do you present a product that doesn’t exist yet? Case study

How do you present a product that doesn’t exist yet? The Quadrix x One Location case study.

Quadrix develops innovative bioclimatic pergolas for the US market. However, at the time of starting communication with potential clients, there was no physical prototype of the product.

Traditional tools — presentations, renders, and technical descriptions — don't create a sense of presence or convey the emotion of interacting with the product. So, how do you spark market interest without a finished product? Get to know by watching the video.

Using virtual production technologies for product presentation:

• No need to wait for a finished product to start selling.

• Entering new markets before development or manufacturing is complete.

• Saving resources: no need to create samples, etc.

• Full customization: showcase various designs, materials, and features — all in a real-world context.

Content marketing becomes more engaging, and visual presentations have a greater potential to attract and sell. Using virtual production with One Location, you can create a product presentation even in the development stage. DM us if you need any more details.

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