Technomap – айдентика для геодезичної компанії

TECHNOMAP's areas of expertise are cartography, geodesic engineering, and land surveys. TECHNOMAP is all about bringing clarity where needed, shedding light on underexplored territories and terrain with precision maps. We used the fact that O letter in the logo is reminiscent of a globe – a symbol virtually omnipresent in the industry. We decided to trim it, emphasizing that there are many territories still unexplored, and the TECHNOMAP team is yet to reveal what is there.

Making the trimmed globe the main element of brand identity and the company logo, we attached an important role thereto: to reveal and highlight parts of the earthly terrain as well as to bring to the surface that which was hidden from our eyes.