Custom UX/UI Design and Development for Water Delivery Platform

Sprinkle, Thailands largest water delivery company, serves thousands of customers daily. They approached us to migrate their CRM system from SAP to a custom-built solution and automate their call center operations. In addition, our team enhanced and automated their order management system to improve overall efficiency.

Our Solution:

  • We provided a comprehensive digital transformation, starting with a full UX/UI redesign aimed at improving usability, scalability, and aligning with Sprinkles clean branding. Key components of our solution included:
  • User Research & Journey Mapping. We studied user behavior to identify and eliminate friction points in the ordering process.
  • Simplified Navigation & Order Flow. The order placement experience was restructured with fewer steps, clearer CTAs, and intuitive transitions between pages.
  • Mobile-First, Responsive Design. Since most users order via mobile, we ensured accessibility and seamless performance across all devices.
  • Custom Illustrations. Unique visual elements were created to strengthen brand identity and enhance user experience.
  • CRM Migration from SAP to Open Source. A scalable, custom solution replaced the legacy SAP system.
  • Call Center Automation. We implemented tools to streamline and automate customer support processes.
  • Integrated Analytics & Internal Systems. Real-time data tracking enabled better operational oversight.
  • Server Load Reduction & Delivery Optimization Infrastructure improvements allowed for better performance and optimized logistics.

Key Results:

  • 31% reduction in operational costs for the delivery department.
  • 17% decrease in customer churn rate.
  • 21% increase in overall revenue.
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