About me

I'm a Brand Marketer and Communication expert in the blockchain and crypto industry. I have worked with fintech and blockchain products since 2017, leading a marketing and brand direction and being well-informed with Web3, zero-knowledge and L2 solutions projects. In the past, I co-founded an agency focusing on IT products' services: go-to-market strategy, brand marketing, UX/UI design, and development of mobile apps and websites. What I do: • Brand Strategy, Positioning and Value Proposition • Branding and Rebranding • Product Marketing • Go-to-Market Strategy • Business model canvas • Building and Management of a Brand & Marketing Team • Content Strategy • Paid advertising, SEO and SERM tools management • Working with C-level managers, founders, and product managers • Partnerships with business and non-profit organizations • Creating presentations and pitch decks for investors • Design management and supervising of the creative production
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