Norvana Is Nominated for the UX Design Awards 2026
Norvana has been named a nominee at the UX Design Awards 2026 — one of 195 projects selected from more than 500 entries worldwide, in the Concept category alongside health and assistive-technology work from 42 countries.
10 Years of The Gradient: What AI Changed, and What It Didn't
Ten years, three founders, one question: what actually changed? We asked everyone — the people who built this agency from zero and the designers who joined somewhere along the way. This is what they said.
MCP Is Exposing AI's Real Bottleneck: Product Design
Most financial tools built over the last decade responded to that stress the same way: better dashboards, clearer categories, smarter advice. You still had to act on it. That's the part changing now. AI is shifting personal finance from advice to action — a budgeting app...
Launch Green-Tech Products Around Customer Scenarios, Not Feature Announcements
Green-tech launches work better when they start with customer scenarios, not feature lists. Turn specs into clearer use cases, product fit, and decisions.
Customers Don’t Understand the Product — So They Don’t Buy: Why Green-Tech Brands Need Decision Content
Decision content turns complex green-tech specs into clearer product choices. It can reduce buyer confusion, build trust, and support better customer decisions.