Gusev Art Lab

Gusev Art Lab — a creative laboratory of ideas and meanings 🔬 We create communications that work for business, culture, and society. Our focus is on combining strategy, creativity, and design. We believe that the power of a brand lies in its ability to inspire and unite people. That's why each of our projects begins with the search for the right idea and ends with a solution that has visual power, emotional depth, and real impact. What we do: Branding and identity — from logos and stylistics to full-fledged brand systems. Creative campaigns — concepts, messages, slogans, and visual solutions for various channels. Design and visual products — packaging, merch, infographics, non-standard formats for presentations and reports. Social and cultural projects — initiatives that change society and support the Ukrainian military and culture. What sets us apart — we think not only in terms of creativity, but also in terms of impact. Our work is not just design or advertising, but tools that can motivate, gather resources, build trust, and inspire action. We work for brands, non-governmental organizations, and state institutions. Our clients include Nova Post, WOG, Interpipe, the Come Back Alive Foundation, and others.