Email marketers: To code or not to code

For email marketers, the decision to embrace coding or opt for simpler tools is especially crucial. Learning to code offers the advantage of building highly interactive and accessible emails, ensuring a wider audience reach. However, coding requires significant technical expertise and time.

Thus, the core issue for email marketers is balancing the benefits of coding against its demands on time and technical skill, all while ensuring broad accessibility and engagement in their campaigns.

Join us in an enlightening webinar where we discuss this dilemma and delve into the following crucial topics:

• Accessibility

Uncover the secrets of making your emails accessible to everyone, and find out if you really need coding expertise for it.

• Interactive emails

Step into the world of interactive emails and learn how to create them, even if you've never written a line of code in your life.

• Decoding for non-coders

Learn the secrets of making complex coding concepts crystal clear and easily achievable for those who don't speak "tech."

• Code or No-Code?

Step into the great debate: Is the future of email marketing all about coding, or can no-code solutions take the crown?

• Tools and documentation needed for that

Uncover the power of documentation and tools in streamlining your email marketing process and making your life easier.

Our speakers:

Mark Robbins, software engineer at Parcel.io

Mark is a software engineer at Parcel.io working on tools to help people build better emails. He is an admin at EmailMarkup.org working towards better standards in HTML email markup and also a member of the AMP4email working group, bringing in a new generation of email markup.

Dmytro Kudrenko, Founder and CEO of Stripo

Dmytro is a lifelong entrepreneur with over 25 years of experience in the software development world, 15 specifically in email marketing. He is an expert in email marketing automation and a licensed specialist in Lead Management and Email Messaging, according to Meclabs. His goal is to make email marketing more accessible for businesses and more useful for subscribers.

Don't miss out on this epic webinar that will redefine how you approach email marketing. It's time to make your emails accessible, interactive, and simply mind-blowing. Prepare your questions for Dmytro and Mark, as we will conduct a Q&A session at the end of the webinar.

When?

Date: Jan 24, 2024

Time: 8 PM EET / 6 PM GMT

Set a reminder now by clicking on the link.