The Gradient

We are a Lviv-based human-first design agency for the AI era that partners with AI-native startups and enterprise innovators to design groundbreaking digital products. WHAT WE DO We’re working hands-on with companies from product concept to a fully operational business. Our professionals design digital products of any scale and platform to drive growth and make people’s lives better. With a multidisciplinary team of designers and strategists, we’ve delivered 100+ end-to-end projects across Fintech, Healthcare, Edtech, Retail, and more, combining deep user research, AI-powered insights, and data-driven roadmaps to accelerate product-market fit. Our clients are Qatar Airlines, Philips, Daimler AG, Jaja Finance, BTECH, SWAN, Ila Bank, Front Row Labs, Holberg, and DEAR Systems. OUR CAPABILITIES Product strategy, user research, rapid prototyping, UX/UI Design, user testing, requirements management, analytics, and post-launch optimization: all that our clients need to build and launch a successful digital product. GET IN TOUCH Planning to launch the new product? Contact us - hello@thegradient.com