Senior PPC Manager

We’re looking for a Senior PPC Manager to help our client accelerate pipeline growth and scale paid acquisition across global markets.

Do you thrive on optimizing paid campaigns that directly drive revenue? This role puts you in the driver’s seat of all paid channels at an industry-leading SaaS company, giving you both strategic and hands-on ownership of growth.

Our client is a cutting-edge SaaS platform that leverages AI to help global F&B brands — from innovation teams to brand marketers — uncover consumer insights, predict trends, and make smarter decisions. Trusted by leading names in the industry, they combine big data with real-time analysis to transform how companies innovate and market their products.

As a Senior PPC Manager, you’ll play a critical role in fueling their growth by owning and scaling multi-channel paid acquisition. From strategy to execution, your work will directly impact pipeline, ARR, and overall marketing performance.

What you'll do in this role

• Own the full lifecycle of paid media campaigns — from strategy and research to execution, optimization, and reporting — across Google, LinkedIn, Meta, and emerging channels.
• Partner with design, content, and SEO teams to develop cohesive cross-channel campaigns.
• Brief and direct high-performing creative tailored to personas, funnel stages, and geographies.
• Build dashboards, analyze performance, and translate insights into actionable improvements.
• Launch rapid-fire tests and pilots to unlock new channels and growth loops.
• Segment campaigns by ICP, personas, and buyer journey stages to improve conversion rates.
• Manage and forecast paid media budgets to hit pipeline and ROI goals.

We're looking for

• 5+ years of experience in paid acquisition for B2B SaaS or tech companies.
• Proven track record of driving qualified pipeline and ARR through paid campaigns.
• Deep expertise in Google Ads, LinkedIn Ads, and Meta Ads, including setup, optimization, and tracking.
• Strong analytical skills and hands-on experience with GA4, Tag Manager, and Looker Studio (or similar BI tools).
• Excellent English communication skills, both written and verbal.
• Ambition to own performance marketing in a high-growth SaaS environment.

How to knock our socks off

• Experience with ABM strategies or integrating paid media with HubSpot, Salesforce, or Clearbit.
• Previous success experimenting with new paid channels and formats.
• A passion for translating value propositions into campaigns that convert across multiple audiences.
• Naming five or more dishes that include beetroot besides borshch.

✔ Not checking every box?

This job looks very exciting, but you hesitate to apply because of the confidence gap? Reach out to us anyway! Beetroot is an inclusive workplace that considers all applicants. We’re committed to openness — promoting equality and fostering an environment where different backgrounds, ideas, and experiences are not just accepted, but embraced. So let’s discover together whether we could be an excellent fit for each other.

Please send us your CV in English, and we'll be happy to discuss your application further.