Corporate website redesign and development for an international IT company – Adaptiq

Challenge

The company’s website was outdated and no longer relevant. Developed years ago, it failed to reflect the company’s significant growth and achievements over time.

The challenge was to create a new website and a whole visual style from scratch, cause, the company didn't have a brand identity.

They needed the site to work for two audiences: potential customers and potential employees. 'Cause Adaptiq also selects teams for other companies.

Solution

Firstly we figured out crossing points for two different categories and mapped up the user flow. We made wireframes, collected mood boards, and created a full-fledged design.

During the design stage, we found the optimal visual techniques and came up with a concept referring to the Rubik's Cube, which put together the missing pieces, just like Adaptiq put together teams for other companies.

Then we built a slick interactive frontend complete with lots of micro animations and tied it all together with a user-friendly CMS WordPress. When the client received instructions for managing the site, we launched it.

Result

We’ve delivered a new seamless website. The client was impressed, especially with the non-standard appearance and interactivity. We’ve also received a lot of admiring feedback from customers, new company workers, and potential partners, marveling about the unique style and user-friendly interface.

Links 🔗

Website: adaptiq.goodface.com.ua | Other works: goodface.agency/work